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Lecturer(s)
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Course content
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1. The book as a phenomenon, different types of book bindings. What is and what is not a book? Traditional and non-traditional forms of books. Different types of book bindings and their specifics. Examples and samples of books, discussions on the topic. 2. Working with handwriting and calligraphy. Samples of handwritten fonts and options for working with your own handwriting and calligraphy. Practical tests of working with lettering, e.g. manually redrawing the font with the possibility of creating new letters or new shapes, monumentalizing the letter, etc. 3. Working with an initial. Blending an illustration with a letter - finding a distinctive composition. Composition of an illustration with a letter/letters - static and dynamic. Further experiments with illustration and lettering, e.g. enlarging, etc. 4. Book cover. Samples of different types of book covers and designs for book cover editions, discussions on the topic. 5. Advanced typesetting tools within the Adobe InDesign program. Brief review of the basic principles of working and using tools in Adobe InDesign (part of other courses) and followed by an introduction to advanced text editing options, e.g. working with a grid within a layout, etc. 6.-8. Working on a joint project - creating a studio artzine. Students will jointly create a design for an artzine (to be specified in the seminar), in which they will use their own illustrations. Work on the artzine will be divided equally between individual students, with the emphasis on cooperation. Students will come up with a concept together, divide their work according to agreement, e.g. into individual components, etc., which they will then connect with a common layout and jointly implement the artzine from concept to output in the form of a mockup. At the beginning, it is necessary to focus on creating a basic concept, finding an appropriate format, creating a typeface and layout; then on choosing a suitable font, its size and other parameters, finding an appropriate relationship between the image and text components, choosing a printing method, paper, etc. Seminars in this phase mainly include consulting on designs in printed form and their modifications. 9.-11. Further work on the joint project - creating a studio artzine. In the next phase, it is necessary to harmonize the individual parts of the artzine as best as possible. Seminars at this stage mainly include consultations on printed designs and their modifications. 12-13. Finalization of the joint project - studio artzine. Finalization of the design, pre-press preparation, actual printing and creation of a mockup
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Learning activities and teaching methods
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Multimedia supported teaching, Students' portfolio, One-to-One tutorial, Skills demonstration, Task-based study method, Individual study, Lecture with visual aids, Practicum
- Contact hours
- 39 hours per semester
- Undergraduate study programme term essay (20-40)
- 10 hours per semester
- Individual project (40)
- 30 hours per semester
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| prerequisite |
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| Knowledge |
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| - at an advanced level, compare and analyze various artistic expressions from an aesthetic, semiotic and technical perspective, - specify basic knowledge of supporting artistic disciplines, - know basic ways of using writing and its forms, - reproduce basic knowledge of writing characters, their components and uses. |
| Skills |
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| - approach and implement their visual expression, including its textual part, in an appropriate manner, - demonstrate their own creativity in relation to general assignments and the will to seek different artistic solutions, alter them and constructively evaluate them, - work independently and in a team and actively and flexibly respond to the teacher's evaluative comments, adhere to set deadlines, - conduct a constructive dialogue and draw factual conclusions from it. |
| Competences |
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| N/A |
| N/A |
| N/A |
| learning outcomes |
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| Knowledge |
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| - drawing principles and construction elements of a typeface, - historical context of the development of typeface creation and classification of typographic Latin fonts and application of this classification, - important Czech and foreign typeface creators. |
| Skills |
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| - characterize individual historical periods, name key personalities of type design, - master the classification of constructed fonts, use the design elements of type characters in creation, - apply basic typographic rules, font combinations, choose and incorporate a font into a meaningful project, - master the issues of typesetting, work with a typesetting pattern within a mirror. |
| Competences |
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| N/A |
| N/A |
| N/A |
| teaching methods |
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| Knowledge |
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| One-to-One tutorial |
| Lecture supplemented with a discussion |
| Multimedia supported teaching |
| Group discussion |
| Interactive lecture |
| Skills |
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| Skills demonstration |
| Students' portfolio |
| Competences |
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| Discussion |
| assessment methods |
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| Knowledge |
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| Seminar work |
| Continuous assessment |
| Skills |
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| Skills demonstration during practicum |
| Project |
| Competences |
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| Seminar work |
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Recommended literature
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Beran, Vladimír. Typografický manuál : aktualizovaný. 2., opr. vyd. Praha: Kafka design, 2000.
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Blažej, Bohuslav. Grafická úprava tiskovin : Učebnice pro 4. roč. střední prům. školy grafické, stud. obor polygrafie. Praha: Státní pedagogické nakladatelství, 1990. ISBN 80-04-23201-9.
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Blažek, Filip. Typokniha : průvodce tvorbou tiskovin. 1. vydání. 2020. ISBN 978-80-88308-12-6.
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Muzika, František. Krásné písmo ve vývoji latinky. 1. díl. Praha: Státní nakladatelství krásné literatury, hudby a umění, 1958.
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Muzika, František. Krásné písmo ve vývoji latinky. 2. díl. Praha: Státní nakladatelství krásné literatury, hudby a umění, 1958.
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Pecina, Martin. Knihy a typografie. Vydání třetí, rozšířené. 2017. ISBN 978-80-7577-040-0.
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Samara, Timothy. Grafický design: základní pravidla a způsoby jejich porušování. V Praze: Slovart, 2008..
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