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Lecturer(s)
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Machová Kristýna, Ing. Ph.D.
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Jelínková Eva, Ing. Ph.D.
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Skálová Petra, Ing. Mgr. Ph.D.
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Rotenbornová Lucie, Ing.
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Taušl Procházková Petra, Doc. Ing. Ph.D.
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Pavlák Miroslav, Ing. Ph.D.
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Course content
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Company costs, cost function, several methods of cost function Profit and relation between basic economic company terms - revenue, production, price, cost, choosing optimal option Cost management, cost calculation, calculation methods and types Cash flow, Financing of company, investment activities Sale - plans, connetion to goals, relation betweeen sale department and other departments Purchasing - purchasing in company, strategic and operative purchasing, strategic part, typical activities Introduction to HR activities HR activities in company, HR processes Outsourcing, cooperation and strategic decisions related to outsourcing/cooperation Introduction to controlling, innovation activities, Introduction to project management, sustainability management, quality management Modern/actual trends in business economy - family companies, small and middle sized companies, social enterprises, start-ups
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Learning activities and teaching methods
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Interactive lecture, Self-study of literature, Practicum
- Presentation preparation (report) (1-10)
- 10 hours per semester
- Undergraduate study programme term essay (20-40)
- 40 hours per semester
- Preparation for an examination (30-60)
- 55 hours per semester
- Contact hours
- 52 hours per semester
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| prerequisite |
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| Knowledge |
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| Knowledge of following course is relevant: Business economy 1. |
| Skills |
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| Not required |
| Competences |
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| N/A |
| learning outcomes |
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| Knowledge |
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| understand company activities and their relations. |
| Skills |
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| understand and manage typical company processes, |
| solve examples of company praxis and understand impact of company decision on its function |
| Competences |
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| N/A |
| N/A |
| teaching methods |
|---|
| Knowledge |
|---|
| Interactive lecture |
| Practicum |
| Self-study of literature |
| Skills |
|---|
| Practicum |
| Competences |
|---|
| Interactive lecture |
| Practicum |
| Self-study of literature |
| assessment methods |
|---|
| Knowledge |
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| Test |
| Continuous assessment |
| Written exam |
| Skills |
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| Seminar work |
| Skills demonstration during practicum |
| Written exam |
| Competences |
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| Written exam |
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Recommended literature
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Bygrave, William D.; Zacharakis, Andrew. Entrepreneurship. Hoboken : John Wiley & Sons, Inc., 2007. ISBN 978-0-471-75545-6.
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Kislingerová, Eva; Nový, Ivan. Chování podniku v globalizujícím se prostředí. Vyd. 1. V Praze : C.H. Beck, 2005. ISBN 80-7179-847-9.
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Mikovcová, Hana; Scholleová, Hana. Praktikum podnikové ekonomiky pro bakalářské studium. 2., upr. vyd. Plzeň : Aleš Čeněk, 2009. ISBN 978-80-7380-209-7.
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Srpová, Jitka; Řehoř, Václav. Základy podnikání : teoretické poznatky, příklady a zkušenosti českých podnikatelů. 1. vyd. Praha : Grada Publishing, 2010. ISBN 978-80-247-3339-5.
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Synek, Miloslav; Kislingerová, Eva. Podniková ekonomika. 6. přepracované a doplněné vydání. 2015. ISBN 978-80-7400-274-8.
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Synek, Miloslav. Manažerská ekonomika. 5., aktualiz. a dopl. vyd. Praha : Grada, 2011. ISBN 978-80-247-3494-1.
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Taušl Procházková, Petra; Jelínková, Eva. Podniková ekonomika - klíčové oblasti. První vydání. 2018. ISBN 978-80-271-0689-9.
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Taušl Procházková, Petra. Úvod do podnikové ekonomiky. 3., upravené a rozšířené vydání. 2017. ISBN 978-80-261-0733-0.
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