This paper describes the development of US public diplomacy, starting
around the end of Great war as the author tries to point out some
important aspects of events, that helped to form american public
diplomacy. The main focus however, lies in the Cold war and post Cold
war period and this event had the biggest effect on the way how is the
public diplomacy used. The tools that are used and the ares where they
are used are described.The paper also analyze how the 9/11 attacks
changes the perception of public diplomacy and what needed to be
changed. New actors of public diplomacy in post 9/11 period are
described and it is pointed out, why they are not so succesful in their
goals. Author of this paper suggests that a deeper research onb this
matter need to be conducted.
Anotace v angličtině
This paper describes the development of US public diplomacy, starting
around the end of Great war as the author tries to point out some
important aspects of events, that helped to form american public
diplomacy. The main focus however, lies in the Cold war and post Cold
war period and this event had the biggest effect on the way how is the
public diplomacy used. The tools that are used and the ares where they
are used are described.The paper also analyze how the 9/11 attacks
changes the perception of public diplomacy and what needed to be
changed. New actors of public diplomacy in post 9/11 period are
described and it is pointed out, why they are not so succesful in their
goals. Author of this paper suggests that a deeper research onb this
matter need to be conducted.
Klíčová slova
Veřejná diplomacie
Klíčová slova v angličtině
Public diplomacy
Rozsah průvodní práce
31 s. (47 000 znaků)
Jazyk
CZ
Anotace
This paper describes the development of US public diplomacy, starting
around the end of Great war as the author tries to point out some
important aspects of events, that helped to form american public
diplomacy. The main focus however, lies in the Cold war and post Cold
war period and this event had the biggest effect on the way how is the
public diplomacy used. The tools that are used and the ares where they
are used are described.The paper also analyze how the 9/11 attacks
changes the perception of public diplomacy and what needed to be
changed. New actors of public diplomacy in post 9/11 period are
described and it is pointed out, why they are not so succesful in their
goals. Author of this paper suggests that a deeper research onb this
matter need to be conducted.
Anotace v angličtině
This paper describes the development of US public diplomacy, starting
around the end of Great war as the author tries to point out some
important aspects of events, that helped to form american public
diplomacy. The main focus however, lies in the Cold war and post Cold
war period and this event had the biggest effect on the way how is the
public diplomacy used. The tools that are used and the ares where they
are used are described.The paper also analyze how the 9/11 attacks
changes the perception of public diplomacy and what needed to be
changed. New actors of public diplomacy in post 9/11 period are
described and it is pointed out, why they are not so succesful in their
goals. Author of this paper suggests that a deeper research onb this
matter need to be conducted.