| Faculty | Faculty of Economics (FEK) | ||||
|---|---|---|---|---|---|
| Study programme | Marketing Management (B0414A050002) | ||||
| Branch of study / Specialization | Marketing Management (B0414A050002/0 - 2021) | ||||
| Level of acquired qualification | Bachelor | ||||
| Form of study | Full-time | ||||
| Standard length of study | 3 years | ||||
| Number of ECTS credits | 180 | ||||
| Qualification awarded | Bachelor (0) | ||||
| Access to further studies | Master study programme | ||||
| Type of completion | State Final Exam | ||||
| Study and Examination Code | URL | ||||
| Faculty coordinator for international students |
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| Key learning outcomes | The Bachelor programme runs for a standard length of 3 years. To meet the programme requirements students is expected: to obtain at least 180 credits (corresponding to 180 credits in ECTS), to write and defend their Bachelor theses and to pass the final state examination. | ||||
| Specific admission requirements | The outcome and overview of previous secondary school studies; significant specialized activities during secondary school and successful completion of the National Comparative Exams (NSZ) will be taken into consideration | ||||
| Specific provisions for recognition of prior learning | General Rules for the Recognition of Previous Studies | ||||
| Qualification requirements and regulations | unspecified | ||||
| Profile of the programme | unspecified | ||||
| Persistence requirements | Absolventi budou disponovat odbornými znalostmi, dovednostmi a obecnými způsobilostmi, které jim umožní pokračovat v navazujícím magisterském studijním programu zaměřeném na marketing nebo ekonomiku a management. | ||||
| Occupational profiles of graduates with examples | unspecified | ||||
| Branch of study / Specialization guarantor | Hommerová Dita, doc. Ing. Ph.D., MBA |
| 1. year | 2. year | 3. year | Undetermined year | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| Total 60 credits | Total 60 credits | Total 60 credits | Total 60 credits | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Total 180 credits | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||